No
matter what size of your business or organization, marketing
has and will continue to play a major role in your success.
In today's world, if you're not growing, then you're either
stagnating or dying. Allow Scott to help you and your
organization build business through ongoing marketing
momentum and its incredible rewards.
Whether you’re with an
association attempting to educate its members, or a company looking to build business and get to the
"next level", Scott will tailor to your audience's needs.
During his time in front of your group, Scott will clarify
marketing as well as excite and inspire your audience to
positive action.
Call today to discuss the best topic for your
organization or association meeting, conference,
convention, business expo, or other special event.
Book your event by calling Judy Munroe at 678-908-7066 or by
emailing
info@impactyourcompany.com.
Take a peek at our 2008
speaking brochure here.
(You'll need Adobe Acrobat reader.)
Popular Speaking Programs-
"7 Steps to Marketing Success"
You'll discover that marketing
the business is even more important--and so much
simpler--than you thought. Discover the proven, systematic
process that
will help you grow business continually...and learn
how small businesses become mid-sized / mid-sized become
large-
- Choose the customers you want to do business with
- Charge what you want by increasing your value
- Get your sales people off the lonely sales treadmill and get your
market to
seek you out
- Compete with the big companies on a level
playing field
- Take your business
to the "next level"
"Marketing
in the Trenches"
Most of us can't afford a 30-second
spot during the Super Bowl. And full page ads can get
pretty expensive too. Unless you have deep pockets, you
need reasonable options with impact...solutions with true 'bang for the
buck'. Learn to bypass marketing "fluff" and interact
directly and powerfully with prospects-
- Learn the secrets of direct
marketing
- Build an 'army' of active marketing 'soldiers'
tailored to your prospects
- Discover and use the five most important weapons in
your marketing arsenal
- Organize and keep marketing campaigns paying for
themselves
"The
Merger of Sales to Marketing"
Times have changed. Savvy
owners and executives realize that the old cold-call era is
dead. Today's consumers require a consistent
combination of targeted, compelling messages. The best
approach doesn't consist solely of sales calls... it merely
includes them.
- Learn the approaches that
influence your prospects the most
- Self-marketing
- Discover how to attract instead of pursue...selling
without speaking
- Develop a sure-fire method that turns suspects
to prospects and prospects to customers
Training workshops-
"Differentiate and Dominate"
Learn about the most
effective marketing approaches without having the
deep pockets of say, Coca-Cola or Home Depot. And learn
how, by utilizing multiple approaches, your marketing
program will send revenues through the roof.
- Branding and
positioning
- Strong strategic
partnerships
- Targeted
advertising
- Public relations
with pop
"Harnessing
the Internet"
The importance of using the internet
in today's information society now goes without saying.
Once a fun thing to do, now it's a requirement. Get off the
sidelines and use your web presence like a powerful business-building
tool.
- Internet and website basics -
your true storefront
- The balance of being seen and being found
- Building traffic and repeat
customers
- Automation that saves valuable
time
“Referral Flood”
Word-of-mouth marketing is the oldest and perhaps most
effective means of growing a business. We take the concept
a step further by instructing on how to develop an organized
approach that will yield a consistent flood of qualified
business.
- Finding other,
more established businesses to partner with for an
immediate influx of referrals
- How to guarantee
that every new client will generate referrals
- Getting a large
group of other people and businesses marketing for you
- Examples from
other successful referral programs that you can
reproduce and use immediately
"Lead
Generation Machine"
Learn about the most effective
marketing approaches without having the deep pockets
of say, Coca-Cola or Home Depot. And learn how, by
utilizing multiple approaches, your marketing program will
send revenues through the roof.
- Targeted advertising
- Direct mail that gets opened
and read
- PR with pop
- Creating strategic partnerships